Marketing and Communication Management

Description

Companies and entities are increasingly looking for more multidisciplinary profiles that can carry out a greater number of tasks. They are integrated into teams with people of different profiles capable of carrying out any task in the department. Qualified professionals in the field of marketing and communication are in great demand as they combine two related fields that complement each other. Furthermore, with digitization and the increase in the online market, its strategic contribution is vital for the company. If you are interested in the world of communication and marketing, do not hesitate and enroll in the Marketing and Communication Management course, and become the professional that companies are looking for.

Competences for which the course prepares you

As a communication and marketing professional you will be able to organize and manage marketing and communication events, following the established protocol and criteria. You will be able to obtain and elaborate information for the market information system and establish the marketing plan and policies. You will have to prepare a media plan and manage marketing and corporate communication.

For who?

You are a person with an interest in communication, marketing and advertising, in addition to new technologies, and you want to carve out a professional future in this sector.

Requirements

This degree does NOT require any degree or prerequisite. goals

  • Obtain and prepare information for the market information system
  • Market information systems.
  • Market environment and information Research and collection of market information.
  • Treatment and analysis of market information.
  • Assist in the definition and monitoring of marketing policies and plan.
  • Marketing policies Business marketing plan.
  • Control and monitoring of marketing policies.
  • Manage the launch and implementation of products and services in the market.
  • Launch and implementation of products and services.
  • Marketing and promotion at the point of sale.
  • Sales network and presentation of products and services.
  • Organize and manage marketing and communication events, following the established protocol and criteria.
  • Management of marketing and communication events.
  • Organization of marketing and communication events.
  • Protocol in marketing and communication events.
  • Assist in the organization and monitoring of the established media and support plan.
  • Organization and control of the media plan.
  • Media and internet plan.
  • Evaluation and control of the media plan.
  • Prepare and disseminate simple and self-editable, advertising-promotional and informative materials on different supports.
  • Development of self-editable marketing and communication materials.
  • Corporate graphic design techniques.

Degree obtained

When you finish the theoretical-practical training you will receive the Own Building Global Investment Degree that certifies all the knowledge acquired throughout this course.

Job prospects

83% Employability. Technician in advertising and / or public relationsTechnician in advertising and / or public relationsHigher technician in advertising and public relations, in generalTechnician in organization of fairs and events. Promotions Your enrollment in the Communication and Marketing Management course includes a free subscription to the world's largest language learning platform. You will be able to learn up to 12 languages ​​simultaneously.

Practices

Insured personal online practices

Employment exchange

Job vacancy available.